{"id":55305,"date":"2024-09-17T12:25:52","date_gmt":"2024-09-17T10:25:52","guid":{"rendered":"https:\/\/staging.dyrsan.fr\/?p=55305"},"modified":"2026-03-20T12:44:47","modified_gmt":"2026-03-20T12:44:47","slug":"lancer-sa-marque-de-lingerie","status":"publish","type":"post","link":"https:\/\/staging.dyrsan.fr\/en\/lancer-sa-marque-de-lingerie\/","title":{"rendered":"Launch your own lingerie brand, discover the Summer 2025 lingerie trends"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"55305\" class=\"elementor elementor-55305\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2be6dc0 animated-fast e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"2be6dc0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;h-neuron-animation--slideUp&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-501f618 e-con-full e-flex e-con e-child\" data-id=\"501f618\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-888fc3e animated-fast elementor-invisible elementor-widget elementor-widget-image\" data-id=\"888fc3e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;h-neuron-animation--slideUp&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"638\" src=\"https:\/\/staging.dyrsan.fr\/wp-content\/uploads\/2024\/09\/dyrsan-lingerie-4-e1757073820441.png\" class=\"attachment-full size-full wp-image-66111\" alt=\"\" srcset=\"https:\/\/staging.dyrsan.fr\/wp-content\/uploads\/2024\/09\/dyrsan-lingerie-4-e1757073820441.png 1024w, https:\/\/staging.dyrsan.fr\/wp-content\/uploads\/2024\/09\/dyrsan-lingerie-4-e1757073820441-1000x623.png 1000w, https:\/\/staging.dyrsan.fr\/wp-content\/uploads\/2024\/09\/dyrsan-lingerie-4-e1757073820441-768x479.png 768w, https:\/\/staging.dyrsan.fr\/wp-content\/uploads\/2024\/09\/dyrsan-lingerie-4-e1757073820441-18x12.png 18w, https:\/\/staging.dyrsan.fr\/wp-content\/uploads\/2024\/09\/dyrsan-lingerie-4-e1757073820441-800x498.png 800w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cc5cb82 animated-fast e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"cc5cb82\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;h-neuron-animation--slideUp&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-62a79e4 e-con-full e-flex e-con e-child\" data-id=\"62a79e4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3f07732 elementor-hidden-mobile elementor-widget elementor-widget-neuron-breadcrumbs\" data-id=\"3f07732\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"neuron-breadcrumbs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\t\t\t<div class=\"m-neuron-breadcrumbs\" aria-label=\"You are here:\">\r\n\t\t\t\t<span class=\"m-neuron-breadcrumbs__item\"><a href=\"https:\/\/staging.dyrsan.fr\/en\/\">Home<\/a><\/span> <span class=\"m-neuron-breadcrumbs__separator\"> <\/span> <span class=\"m-neuron-breadcrumbs__item\" aria-current=\"page\">Launch your own lingerie brand, discover the Summer 2025 lingerie trends<\/span>\t\t\t<\/div>\r\n\r\n\t\t   \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5ca9440 e-con-full e-flex e-con e-child\" data-id=\"5ca9440\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a3b6138 a-neuron-share-buttons-wrapper-mobile--align-center a-neuron-share-buttons-wrapper--align-right elementor-widget__width-auto a-neuron-share-buttons-skin--gradient a-neuron-share-buttons-shape--square l-neuron-grid-wrapper--columns__0 elementor-widget elementor-widget-neuron-share-buttons\" data-id=\"a3b6138\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"neuron-share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"l-neuron-grid a-neuron-share-buttons\">\r\n\t\t\t\t\t\t\t<div class=\"l-neuron-grid__item a-neuron-share-buttons__item\">\r\n\t\t\t\t\t<div class=\"a-neuron-share-button a-neuron-share-button--facebook\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"a-neuron-share-button__icon\"><i class=\"fab fa-facebook-f\"><\/i><\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<div class=\"l-neuron-grid__item a-neuron-share-buttons__item\">\r\n\t\t\t\t\t<div class=\"a-neuron-share-button a-neuron-share-button--twitter\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"a-neuron-share-button__icon\"><i class=\"fab fa-twitter\"><\/i><\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<div class=\"l-neuron-grid__item a-neuron-share-buttons__item\">\r\n\t\t\t\t\t<div class=\"a-neuron-share-button a-neuron-share-button--linkedin\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"a-neuron-share-button__icon\"><i class=\"fab fa-linkedin\"><\/i><\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<div class=\"l-neuron-grid__item a-neuron-share-buttons__item\">\r\n\t\t\t\t\t<div class=\"a-neuron-share-button a-neuron-share-button--pinterest\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"a-neuron-share-button__icon\"><i class=\"fab fa-pinterest\"><\/i><\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-174f71d animated-fast e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"174f71d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;h-neuron-animation--slideUp&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ccf290f elementor-widget elementor-widget-heading\" data-id=\"ccf290f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Launch your own lingerie brand, discover the Summer 2025 lingerie trends<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8da75ca elementor-widget-tablet__width-initial elementor-widget-mobile__width-initial elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"8da75ca\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_tablet&quot;:&quot;h-neuron-animation--slideUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Summer 2025 promises to be a promising time for lingerie fashion, combining elegance, comfort and durability. This season's collections stand out for their diversity and their adaptation to contemporary needs. Here's a roundup of the trends you won't want to miss if you want to be at the cutting edge of fashion this summer.<\/p><p><strong>Minimalism and simplicity: the essence of chic<\/strong><\/p><p>Minimalism continues to seduce. Clean-lined pieces, such as wire-free bras and bralettes, dominate the collections. Light, breathable fabrics such as microfiber and modal are favored for their unrivalled comfort and natural look. The emphasis is on well-being without compromising on elegance, with designs that celebrate the beauty of minimalism.<\/p><p><strong>Soft palette: pastels and neutrals<\/strong><\/p><p>This summer, soft, soothing colors take center stage. Beige, ivory, rose and mint add a touch of softness and elegance. Pastel shades, such as lavender, peach and sky blue, add freshness and delicate femininity to any room. These colors invite relaxation and lightness, perfect for sunny days.<\/p><p><strong>Nature and floral motifs: an invitation to romance<\/strong><\/p><p>Nature invites itself into our wardrobes with omnipresent floral and botanical motifs. Delicate embroidery and flora-inspired motifs add a romantic, sophisticated dimension to lingerie ensembles. This trend reflects a desire to return to our roots and harmony with nature, bringing an organic, poetic touch to our undergarments.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21d1b74 elementor-widget-tablet__width-initial elementor-widget-mobile__width-initial elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"21d1b74\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_tablet&quot;:&quot;h-neuron-animation--slideUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Sustainability and ethics: towards responsible fashion<\/strong><\/p><p>Sustainability is at the heart of lingerie fashion in 2025. Eco-friendly materials, such as recycled fibers and organic cotton, are increasingly used. Consumers are looking for brands that adopt responsible, environmentally-friendly production practices. This trend towards more sustainable and ethical fashion is an important step towards a greener future.<\/p><p><strong>Multifunctional lingerie: versatility and style<\/strong><\/p><p>Versatility is the watchword, with lingerie pieces that can be worn as outerwear. Elegant bodysuits and bustiers become wardrobe staples, offering stylish options for different occasions. Sets with removable or adjustable elements offer greater flexibility and customization, meeting the varied needs of consumers.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-39d23be e-flex e-con-boxed e-con e-parent\" data-id=\"39d23be\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-323f175 elementor-widget elementor-widget-html\" data-id=\"323f175\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div style=\"background:#f8f8f8;border-left:3px solid #000;padding:32px 36px;margin:48px 0;font-family:inherit\">\r\n  <p style=\"font-size:11px;letter-spacing:0.1em;text-transform:uppercase;color:#888;margin:0 0 12px\">\r\n    D'YRSAN - Atelier Textile Asni\u00e8res-sur-Seine\r\n  <\/p>\r\n  <h3 style=\"font-size:22px;font-weight:300;color:#1a1a1a;margin:0 0 12px;line-height:1.3\">\r\n    Is your project ready? Let's talk about it.\r\n  <\/h3>\r\n  <p style=\"font-size:14px;color:#555;margin:0 0 24px;line-height:1.7\">\r\n    D'YRSAN accompanies designers from the first sketch to production - swimwear, clothing, lingerie.\r\n    From 50 pieces, certified European partners. Response within 48 hours.\r\n  <\/p>\r\n  <a href=\"https:\/\/staging.dyrsan.fr\/en\/?fluent-form=7\" \r\n     style=\"display:inline-block;background:#000;color:#fff;padding:14px 32px;font-size:12px;letter-spacing:0.08em;text-transform:uppercase;text-decoration:none\"\r\n     target=\"_blank\" rel=\"noopener noreferrer\">\r\n    Request a quote \u2192\r\n  <\/a>\r\n<\/div>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8c53e6b e-con-full e-flex e-con e-child\" data-id=\"8c53e6b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Summer 2025 promises to be a promising time for lingerie fashion, combining elegance, comfort and durability.<\/p>","protected":false},"author":1,"featured_media":66111,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[412,413,414,415,416,417,418,419,420,421,422,423,424,425,426,427],"class_list":["post-55305","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-developpement-de-marque","tag-comment-creer-une-marque-de-lingerie","tag-creation-de-marque-de-lingerie","tag-creer-une-marque-de-lingerie","tag-demarrer-une-marque-de-lingerie","tag-developper-une-marque-de-lingerie","tag-innovations-lingerie-2025","tag-lancer-sa-marque-de-lingerie","tag-lancer-une-marque-de-lingerie","tag-lingerie-durable-et-ethique","tag-lingerie-ecologique-2025","tag-lingerie-minimaliste","tag-lingerie-pastel-ete-2025","tag-mode-lingerie-2025","tag-motifs-floraux-lingerie","tag-tendances-lingerie-ete-2025","tag-tendances-sous-vetements-feminins"],"_links":{"self":[{"href":"https:\/\/staging.dyrsan.fr\/en\/wp-json\/wp\/v2\/posts\/55305","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/staging.dyrsan.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/staging.dyrsan.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/staging.dyrsan.fr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/staging.dyrsan.fr\/en\/wp-json\/wp\/v2\/comments?post=55305"}],"version-history":[{"count":12,"href":"https:\/\/staging.dyrsan.fr\/en\/wp-json\/wp\/v2\/posts\/55305\/revisions"}],"predecessor-version":[{"id":75133,"href":"https:\/\/staging.dyrsan.fr\/en\/wp-json\/wp\/v2\/posts\/55305\/revisions\/75133"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/staging.dyrsan.fr\/en\/wp-json\/wp\/v2\/media\/66111"}],"wp:attachment":[{"href":"https:\/\/staging.dyrsan.fr\/en\/wp-json\/wp\/v2\/media?parent=55305"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/staging.dyrsan.fr\/en\/wp-json\/wp\/v2\/categories?post=55305"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/staging.dyrsan.fr\/en\/wp-json\/wp\/v2\/tags?post=55305"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}